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2006嘎納廣告節平面類—銅獎：VOLKSWAGEN
作者：佚名 時間：2006-7-10 字體：[大] [中] [小]
文案是：Why take unnecessary risks at work?
為什么要讓“工作”有那么多不必要的危險？
強調ABS、安全氣囊等安全保護已成為VOLKSWAGEN CADDY的標準配置 ，與去年獲獎的“危險不再來自地面”異曲同工。
Type Of Advertisement: Newspaper and Magazine
Category: Other Vehicles, Auto Products & Services
Title: AQUARIUM
Advertiser: VOLKSWAGEN COMMERCIAL VEHICLES
Product or Service: SECURITY & SAFETY FEATURES
Entrant Company: DDB PARIS
Country: FRANCE
Advertising Agency: DDB PARIS
Country: FRANCE
Creative Director: Alexandre Herve/Sylvain Thirache
Copywriter: Edouard Perarnaud
Art Director: Martin Darfeuille
Photographer: Jean Yves Lemoigne
Account Supervisor: Herve De Labriffe/Philippe Jourdain
Advertiser's Supervisor: Julie Regis/Boris Langlois
Other Credits: Art Buyer M. Rolland/Strategic Planner M. Corbusier